Thursday, August 6, 2009

Recession keeps Stellar Concepts and Design busy as Online Business soars high.

Albert Einstein had once said, “In the middle of every difficulty lies opportunity.” Apparently, amidst all the layoffs and pay-cuts in job market, an opportunity that still stands tall is venturing into online business. According to U.S. Census Bureau data, the revenues from online businesses in the first quarter of 2008 were $32.4 billion, 13.4 percent up from the third quarter of 2007.

“Online businesses have become the need of the hour. It is the best possible way of cutting down costs in times of recession. A change in shopping behavior and a shift in the mode of business have fuelled the market for online business. People have started venturing into online businesses, mostly, due to job layoffs and less or zero recruitment. Interestingly, during the last eight months Stellar has helped hundreds of our clients to start their online business by designing their websites as well as helping them with all the marketing and advertising needs that we do, such as printing, mailing, promotional products, video production, graphic design, online marketing, SERM (Search Engine Reputation Management) and SEO (Search Engine Optimization),” said Anthony Giudice, Stellar Concepts and Design president and founder.

Business Week reports that on Christmas alone Amazon had sold 6.3 Million Items in a single day. According to the IMRG Capgemini e-Retail Sales Index, online sales in March saw an increase of 19 per cent in comparison to last year with a 9 per cent month-on-month growth recorded for February.

“Almost everything sells on the internet. Online business provides the customers a convenience of shopping from anywhere in the world sitting at home and have them delivered at the click of a mouse. According to Internet World Stats July 2008 data, there are approximately 1,463,632,361 internet users worldwide.Even at such recession days, the internet is beginning to boom with more people trying to make money online.”

“Costs for starting online business are comparatively low and can be established within a week. However, while floating the websites for their business, the budding entrepreneurs need to keep in mind that the ‘content is king’. The real and professional web designers understand the fact that the websites exist to conduct business. Our designers have always studied and analyzed the client’s line of business, the target market and the purpose of website before starting the project.” Giudice informs.

No comments:

Post a Comment